How long is the Strategy for SMEs and Startups course?

The course runs approximately 28 hours across 8 modules and 16 lessons, completed online at your own pace.

How much does Strategy for SMEs and Startups cost?

The training fee is KES 28,000, with M-Pesa, card and Paystack payment options and lifetime access.

Is Strategy for SMEs and Startups certified?

Yes. On passing the final assessment you receive a GLI-branded certificate with QR verification. CCS is NITA-accredited.

Strategy for SMEs and Startups | CCS Online Learning

Name: Strategy for SMEs and Startups
Price: 28000 KES

Master strategy for smes and startups through a hands-on, application-focused programme designed for working professionals across Kenya and the wider region.

What You Will Learn

✓Optimise the core principles and frameworks of strategy for smes and startups
✓Assess practical tools to real workplace challenges
✓Develop and improve current practices in their organisation
✓Implement and implement effective approaches with measurable outcomes
✓Align strategic management practice with organisational strategy
✓Develop risk, compliance and governance considerations

Modules

Lessons

28 hours

Duration

🎍 Certificate & NITA Accreditation

On passing the final exam (50 MCQs, 70% pass mark, unlimited retakes) you receive a GLI-branded PDF certificate with QR verification. CCS is NITA-accredited — eligible employers can claim NITA levy reimbursement for this course.

Course Curriculum

8 modules · 16 lessons · Interactive quizzes · Study notes · Practical exercises · Final exam

Module 1: Foundations and Key Concepts

2 lessons · 95 min · 3 hours

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Understanding the Fundamentals

41 min

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Key Concepts and Terminology

54 min

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📝 Study Notes

KEY TAKEAWAYS — Foundations and Key Concepts • Strategy for SMEs and Startups requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Foundations and Key Concepts". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 2: Strategic Context and Environment

2 lessons · 106 min · 3 hours

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Reading the Operating Environment

54 min

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Aligning with Organisational Strategy

52 min

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📝 Study Notes

KEY TAKEAWAYS — Strategic Context and Environment • Strategy for SMEs and Startups requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Strategic Context and Environment". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 3: Core Frameworks and Tools

2 lessons · 112 min · 3 hours

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▶

Essential Frameworks and Models

60 min

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▶

Practical Tools and Techniques

52 min

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📝 Study Notes

KEY TAKEAWAYS — Core Frameworks and Tools • Strategy for SMEs and Startups requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Core Frameworks and Tools". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 4: Planning and Design

2 lessons · 90 min · 4 hours

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Planning for Success

50 min

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▶

Designing the Approach

40 min

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📝 Study Notes

KEY TAKEAWAYS — Planning and Design • Strategy for SMEs and Startups requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Planning and Design". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 5: Implementation and Execution

2 lessons · 119 min · 3 hours

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Executing Effectively

56 min

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Managing Delivery and Stakeholders

63 min

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📝 Study Notes

KEY TAKEAWAYS — Implementation and Execution • Strategy for SMEs and Startups requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Implementation and Execution". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 6: Measurement and Performance

2 lessons · 97 min · 4 hours

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▶

Metrics, KPIs and Dashboards

53 min

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Continuous Improvement

44 min

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📝 Study Notes

KEY TAKEAWAYS — Measurement and Performance • Strategy for SMEs and Startups requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Measurement and Performance". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 7: Risk, Governance and Compliance

2 lessons · 110 min · 4 hours

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▶

Managing Risk and Compliance

51 min

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Governance and Accountability

59 min

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📝 Study Notes

KEY TAKEAWAYS — Risk, Governance and Compliance • Strategy for SMEs and Startups requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Risk, Governance and Compliance". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 8: Leadership, Culture and Sustainability

2 lessons · 117 min · 4 hours

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Leading People and Culture

60 min

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Sustaining Results Long-Term

57 min

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📝 Study Notes

KEY TAKEAWAYS — Leadership, Culture and Sustainability • Strategy for SMEs and Startups requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Leadership, Culture and Sustainability". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Who Should Attend

▸Managers and supervisors responsible for strategic management
▸Professionals seeking to advance their careers in strategic management
▸Team leaders and officers in the public and private sectors
▸Anyone transitioning into a strategic management role
▸Consultants, advisors and practitioners in the field

No prior qualification is required. This course is delivered 100% online and is suitable for professionals across Kenya and the wider African region.

Learning Outcomes

By the end of this course, participants will be able to:

✓Optimise the core principles and frameworks of strategy for smes and startups
✓Assess practical tools to real workplace challenges
✓Develop and improve current practices in their organisation
✓Implement and implement effective approaches with measurable outcomes
✓Align strategic management practice with organisational strategy
✓Develop risk, compliance and governance considerations

Quick Details

Duration28 hours

Modules8 modules

Lessons16 lessons

LevelAdvanced

PriceKES 28,000

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Strategy for SMEs and Startups

What You Will Learn

Course Curriculum

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