How long is the Storytelling for Organisations course?

The course runs approximately 29 hours across 8 modules and 16 lessons, completed online at your own pace.

How much does Storytelling for Organisations cost?

The training fee is KES 18,000, with M-Pesa, card and Paystack payment options and lifetime access.

Is Storytelling for Organisations certified?

Yes. On passing the final assessment you receive a GLI-branded certificate with QR verification. CCS is NITA-accredited.

Storytelling for Organisations | CCS Online Learning

Name: Storytelling for Organisations
Price: 18000 KES

Build practical, job-ready capability in storytelling for organisations for Kenya's dynamic business environment. This professional course combines proven international frameworks with African case studies and real workplace application.

What You Will Learn

✓Implement the core principles and frameworks of storytelling for organisations
✓Align practical tools to real workplace challenges
✓Develop and improve current practices in their organisation
✓Lead and implement effective approaches with measurable outcomes
✓Implement communication & public relations practice with organisational strategy
✓Optimise risk, compliance and governance considerations

Modules

Lessons

29 hours

Duration

🎍 Certificate & NITA Accreditation

On passing the final exam (50 MCQs, 70% pass mark, unlimited retakes) you receive a GLI-branded PDF certificate with QR verification. CCS is NITA-accredited — eligible employers can claim NITA levy reimbursement for this course.

Course Curriculum

8 modules · 16 lessons · Interactive quizzes · Study notes · Practical exercises · Final exam

Module 1: Foundations and Key Concepts

2 lessons · 98 min · 4 hours

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Understanding the Fundamentals

50 min

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Key Concepts and Terminology

48 min

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📝 Study Notes

KEY TAKEAWAYS — Foundations and Key Concepts • Storytelling for Organisations requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Foundations and Key Concepts". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 2: Strategic Context and Environment

2 lessons · 109 min · 4 hours

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Reading the Operating Environment

63 min

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Aligning with Organisational Strategy

46 min

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📝 Study Notes

KEY TAKEAWAYS — Strategic Context and Environment • Storytelling for Organisations requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Strategic Context and Environment". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 3: Core Frameworks and Tools

2 lessons · 103 min · 4 hours

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▶

Essential Frameworks and Models

48 min

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▶

Practical Tools and Techniques

55 min

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📝 Study Notes

KEY TAKEAWAYS — Core Frameworks and Tools • Storytelling for Organisations requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Core Frameworks and Tools". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 4: Planning and Design

2 lessons · 114 min · 3 hours

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Planning for Success

54 min

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Designing the Approach

60 min

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📝 Study Notes

KEY TAKEAWAYS — Planning and Design • Storytelling for Organisations requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Planning and Design". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 5: Implementation and Execution

2 lessons · 106 min · 3 hours

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▶

Executing Effectively

56 min

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Managing Delivery and Stakeholders

50 min

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📝 Study Notes

KEY TAKEAWAYS — Implementation and Execution • Storytelling for Organisations requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Implementation and Execution". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 6: Measurement and Performance

2 lessons · 102 min · 4 hours

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▶

Metrics, KPIs and Dashboards

44 min

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Continuous Improvement

58 min

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📝 Study Notes

KEY TAKEAWAYS — Measurement and Performance • Storytelling for Organisations requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Measurement and Performance". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 7: Risk, Governance and Compliance

2 lessons · 97 min · 3 hours

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▶

Managing Risk and Compliance

53 min

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▶

Governance and Accountability

44 min

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📝 Study Notes

KEY TAKEAWAYS — Risk, Governance and Compliance • Storytelling for Organisations requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Risk, Governance and Compliance". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Module 8: Leadership, Culture and Sustainability

2 lessons · 100 min · 4 hours

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Leading People and Culture

53 min

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▶

Sustaining Results Long-Term

47 min

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📝 Study Notes

KEY TAKEAWAYS — Leadership, Culture and Sustainability • Storytelling for Organisations requires both technical skill and sound judgement. • Always start from clear objectives and measurable outcomes. • Use data to drive decisions, not assumptions. • Assign clear ownership and accountability. • Embed lessons learned into systems and culture. • Account for the African operating context and local regulations.

✏️ Practical Exercise

Reflect on your own organisation. Identify one real challenge related to "Leadership, Culture and Sustainability". Using the frameworks from this module, outline (1) the objective, (2) two practical actions you would take this month, and (3) how you would measure success. Be specific and realistic for your context.

Who Should Attend

▸Managers and supervisors responsible for communication & public relations
▸Professionals seeking to advance their careers in communication & public relations
▸Team leaders and officers in the public and private sectors
▸Anyone transitioning into a communication & public relations role
▸Consultants, advisors and practitioners in the field

No prior qualification is required. This course is delivered 100% online and is suitable for professionals across Kenya and the wider African region.

Learning Outcomes

By the end of this course, participants will be able to:

✓Implement the core principles and frameworks of storytelling for organisations
✓Align practical tools to real workplace challenges
✓Develop and improve current practices in their organisation
✓Lead and implement effective approaches with measurable outcomes
✓Implement communication & public relations practice with organisational strategy
✓Optimise risk, compliance and governance considerations

Quick Details

Duration29 hours

Modules8 modules

Lessons16 lessons

LevelProfessional

PriceKES 18,000

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We offer group rates and in-house delivery for organisations.

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Storytelling for Organisations

What You Will Learn

Course Curriculum

Who Should Attend

Learning Outcomes

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